Check out the summer camp management resources & podcasts from Go Camp Pro and sign up for our bi-monthly USEsletter!
One camp, five email types, one Friday hour
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Hey Reader, You made it through summer. That's worth pausing on before anything else. You already have something most businesses would love. A list of family email addresses. You just haven't had much of a rhythm around using it. Not because it isn't worth using. Because summer never left room to build one. Jack Schott and Doug Norrie write to camp families every week, all year. Jack owns Camps Kenwood & Evergreen, up 140% year to date. Doug works on messaging and strategy for camps and other businesses. Together, they've found a handful of email types that work, again and again. This Friday, they're walking through five of those types, with real examples on screen. One borrows a headline parents already saw from their kid's school. Another is about a few broken slingshots. You'll leave with an outline for all five, ready for your camp. Friday, September 18. 1 PM ET. Free, about an hour. There's a follow-up Q&A Monday, September 21 at 3 PM ET, also free. Can't make it live? That's fine. Register anyway, and the replay comes to you. If an hour on email sounds useful this week, the five emails are here. Personal note from Travis: Jack and Doug are doing (and teaching) some really smart things in communicating with families. I really love how their approach reduces family stress and positively impacts the time camp directors need to spend "managing" camp parents. |
Go Camp Pro - The Gifted Program for Summer Camp Professionals
Check out the summer camp management resources & podcasts from Go Camp Pro and sign up for our bi-monthly USEsletter!
Hey Reader, We’ve been building something quietly for a while now. The Go Camp Pro podcast network is now eight shows deep. Each one is built for a different part of your world — the part you’re living in right now. Here’s a quick guide so you can find your show. If you want to think bigger about how your camp runs: CampHacker is the one. Strategy, culture, what makes a great camp over the long term with Travis, Chris & Kate. gocamp.pro/camphacker If you’re responsible for staff training:...
I hope you're catching your breath, Reader. For most Canadian directors, summer ended 6 to 8 weeks ago. The gear is stored. The staff are gone. You're somewhere between exhausted and already thinking about next year. Before you shift too far into planning mode, I want to share something. This fall, the Canadian Camps Association released their first national census since COVID. They surveyed 722 accredited camps across the country. (English | French) One number stood out. Canadian accredited...
❌ If you DO NOT want to receive these jobs emails (on top of the regular Go Camp Pro material), click here, and we won't add an extra message to your Tuesday inbox. ⤵️ 🧰 Job Links 1. 🇺🇸 Director of Camp Turner - OLV Charities, NY Top 3 Reasons to Join Us A Legacy of Faith & Impact: Lead a 100+ year-old Catholic camp shaping young lives. Mission in Action: Guide daily camp life where faith, adventure, and growth come together. Live the Experience: Spend your summer on-site in beautiful NY...